“It is better to be hated for what you are than to be loved for what you are not.” – Andre Gide, French critic, essayist, & novelist

Today so much is said about being authentic and how important it is to succeed in business. In the age of the internet and multiple platforms from which we can present ourselves, we can be and say whatever we want and is up to others to determine for themselves if we are being authentic and honest. So how can we improve our authenticity, be genuine and show others that we are genuine?

I believe that authenticity starts with truly knowing yourself  and aligning your actions to that knowledge rather than trying to be what we believe others expect us to be. How many times have you built a persona of what you believe you needed to be only to find yourself stressed at trying to keep up that persona every day? It is so much easier to just be yourself. You are unique and amazing, so stop being afraid to be your true self and I guarantee it will be easier in every aspect of your life. I can’t stress enough how important it is to be true to yourself and be completely unafraid to just be you!

If you are struggling with being authentic and stepping into who you truly are, drop me a line. I would love to chat with you on this.